This ‘Deadpool’ Billboard Is the Best Billboard Since the Last ‘Deadpool’ Billboard
I’m on the fence about Deadpool as a movie. On the one hand, I like the irreverent tone and how it mostly seems to be sending up all the cliches we’ve become used to in modern superhero movies. On the other, I could see this potentially getting annoying and grating over the course of an entire movie. But, one thing I think we can universally agree on is that the marketing so far has been brilliant. Latest case in point? This Los Angeles billboard which uses emoji in the dumbest and most immature way. And it’s fantastic.