Feel Like a Time Traveler with These Grand Junction Colorado Business Signs
Do you recall the old Mesa Drug sign? How about the giant City Market banners taking up half the side of the store? Check out these Robert Grant photos of Grand Junction area business signs from the 1940s and 50s.
Things used to be a little simpler. Whereas we now have giant business signs with scrolling messages, graphics, bright lights, and tons of pizzaz, there used to be simple signs. They were typically flat, painted, and simple. If you were a bigshot you had neon. Take a look back at the way things used to look in Grand Junction.
Make the Most of What You Have
The sign at my dad's old muffler shop on 5th Street was just that... a muffler. He painted the business name on it and hung it up by the street. Budget for his project? Precisely zero dollars and zero cents.
Advertising as Art
Take a look at the photos and you may find some constitute works of art. You'll see tremendous craftsmanship in some of these signs.
A Few Standouts
I, for one, really enjoy the shots of the Daily Sentinel sign. Then again, the Mutual Savings and Loan sign makes its message perfectly clear. The entire face of their building is occupied by the giant letters L O A N S.
A Walk Down Grand Junction's Memory Lane
Look closely and you'll probably be surprised how many of these buildings are still around. To name a few: the Hi-Fi Shop (now a house...again), the Harris Drive-In and Penguine Room (has hardly changed), and the North Avenue Gay Johnson's.
Like always with these Bob Grant photo galleries, keep your eyes open for someone you recognize. Every time I publish one of these posts people contact me to let me know they've identified someone in the photos.